It’s the beginning of a new academic year, and college students in Delhi are gearing up for one more exciting and challenging chapter of life. For every college going student, the one element that tops their list of priorities, is balancing expenses with the limited funds at hand. The mobile phone being the critical lifeline to remain constantly connected with friends on social media, streaming videos, shopping, over the top streaming service, games, News and a lot more, Vodafone presents the Vodafone Campus Survival Kit, an all in one smart solution building in the best in value tariff plan plus a gamut of daily campus survival hacks.
College students aged 18-24 are perennially trying to walk the tight rope act with limited budgets/allowances at their disposal and look out for maximum value offers. The Vodafone Campus Survival Kit has been devised as a one-stop pocket friendly solution that keeps users connected 24 x7 as well as gifts them customized discounts and freebies.
Each Vodafone Campus Survival Kit comes with an exclusive prepaid SIM card, a new to the city booklet- that contains the details of the city youth hangout points, famous markets, food joints etc. where students can go and shop. Vodafone Campus Survival Kit customers can just shake their phone Wednesdays, Thursdays and Fridays to get special vouchers on food, beverages lifestyle and entertainment from popular brands like Baskin Robbins, Myntra, Pizza Hut, Lakme etc, on MyVodafone App.
A series of fun yet pocket friendly tips for college life, Vodafone #SortedHai campaign highlighting the benefits of Vodafone Campus Survival Kit , is inspired by a commonly used hook phrase amongst youth. As a part of this year’s campaign, Vodafone has roped in around 300 ‘SortCut Gurus’ from over 30 colleges in Delhi & NCR. These ‘SortCut Gurus’ will ‘advise’ collegians with special tips and hacks to help them tide through college life. ‘SortCut Gurus’ will be available for person to person interaction with students at their colleges, as well as post their tips on Twitter and Instagram under #SortedHai.
Inviting collegians in Delhi to get more out of life Vodafone Campus Survival Kit, Avneesh Khosla, Associate Director, Consumer Business, Vodafone India said, “Each year of college life brings with it a whole new world of opportunities and experiences for young students. While on one side they have the advantage of a relatively new sense of freedom to explore these opportunities, the issue of limited allowances can be a dampener to making the most of college life. This year’s #SortedHai campaign seeks to engage with youth aged 18-24 on how the Vodafone Campus Survival Kit helps students get the best deals in calling, mobile internet, SMS and a host of non- telecom offerings like shopping, food and entertainment. We have conceptualized Vodafone Campus Survival Kit as a one stop solution that empowers students to sail through college life without compromising ”.