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Government Of India Issues New Classification For OTT Platforms

Government of India have set new rules and guidelines to describe the content and advise discretion for viewers of films and other forms of entertainment, including web-based, serials that are shown on streaming platforms such as Netflix, Amazon Prime, and Disney+Hotstar. There will be 6 different categories, such as U …

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INDIA MOVES CLOSER TO A ‘2G-MUKT BHARAT’ WITH THE ‘NEW JIOPHONE 2021 OFFER’

JioPhone has ushered an era of transformation for the feature phone users in India and has successfully upgraded more than 100 million users onto the JioPhone platform. Despite this, India still has 300 million mobile subscribers trapped in the 2G era. To accelerate the ‘2G-mukt Bharat’ movement, Jio has launched yet another offer that …

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Godrej’s lifestyle platform Godrej L’Affaire forays into social commerce

Godrej L’Affaire, a lifestyle experiential platform from conglomerate Godrej Group, forays into social commerce, through which lifestyle brands will be plugged in content on its social media assets enabling consumers to make direct purchases from brands. For this, L’Affaire has listed over 40 lifestyle brands including Godrej as well as …

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Glenmark receives ‘India Pharma Innovation of the Year’ Award from the Govt. of India

Glenmark Pharmaceuticals, a research-led, global integrated pharmaceutical company, today received the “India Pharma Innovation of the Year” award, as part of the India Pharma & India Medical Device Awards 2021. The 6th edition of the annual awards is jointly organized by the Department of Pharmaceuticals, Ministry of Chemicals & Fertilizers, …

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New Research Reveals 50% of Indian Businesses will Deploy Intelligent Automation By 2024

Nearly half of all businesses in India will implement robotic process automation (RPA) by 2024, according to a new IDC study commissioned by Automation Anywhere, a global leader in RPA. Triggered by COVID-19, the study further anticipates that RPA adoption rates will increase by 57% in just the next year. The IDC study, which …

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Angel Broking partners with Vested Finance empowering Indians to invest in US-based stocks

Angel Broking announces the launch of international investments for Indian investors with its ‘Vested Finance’ partnership, making investments in U.S.- stocks and ETFs easy at the touch of a button. The tie-up with Vested Finance adds to the suite of services offered by Angel Broking. Some of the advantages of …

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ADITYA BIRLA FASHION AND RETAIL ANNOUNCES STRATEGIC PARTNERSHIP WITH DESIGNER “TARUN TAHILIANI”

India’s leading fashion company, Aditya Birla Fashion and Retail Limited has announced a strategic partnership with India’s ace designer Tarun Tahiliani to form a new entity that will soon launch a contemporary men’s ethnic wear brand. The new brand will operate in the premium occasion wear segment and will offer the entire range of …

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Airtel enters the Ad Tech industry with Airtel Ads

Enables brands to engage with over 320 mn quality customers Prioritises Quality over Quantity, Real Impact over Vanity Metrics  PepsiCo, Zomato, CRED, Tata AIG, Apollo 247, Lenskart, Cars24, Gameskraft, Harley Davidson amongst over 100 brands to have run successful campaigns during the beta New Delhi, February 24, 2021: Bharti Airtel (“Airtel”), …

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Paytm Payments Bank empowers FASTag users with fast redressal mechanism

India’s homegrown Paytm Payments Bank Ltd (PPBL) today announced that it has facilitated refunds for 2.6 lakh FASTag users who were charged incorrectly by toll plazas in the year 2020. It has set up a fast redressal mechanism, which identifies incorrect deductions and immediately raises claims to reverse the extra charges. This reaffirms Paytm …

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